Identity
Various identity projects
Sylvie and Bruno requested a brand identity that would reflect their vintage inspired boutique. The logo incorporates larger intial caps and a leaf ornament that completes the ampersand. The leaf alludes to their attention to detail, a quality reminiscent of a bygone era. Handmade, tea-aged paper and a pattern of leaves blended together, appear on the envelope flap. The postcard images illustrate the message that “Every room tells a story.”
The identity package for The Inspired Palate was created to launch Amy Hannes’ new business as a personal chef. The hint of a heart in the logo and the handwritten font express Amy's care and originality. The color palette was inspired by the organically grown foods that Amy uses in her cooking. The brochure concept opens up to become a menu, with colors inspired by the organically grown foods that Amy uses.
The identity design for Deborah Carr, a massage therapist, features almost abstract close-ups of the human figure. Words describing the benefits of massage such as ‘movement’, ‘freedom’, ‘balance’, and ‘vitality’ appear to be floating over the image. The color palette contrasts soft and darker hues to attract both a male and female clientele.